The Hugely Popular Lynx Online Viral Ads.
Viral Video Production has made the majority of online video exciting and engaging, and it is Viral Video that is making a push for the most successful of all Video campaigns online, but why?
With millions of people uploading and creating their own Web Videos you need a film that will advertise it’s self, it is the power of getting the viewing public to do your Marketing for you, and that is where the Viral Video truly shows it worth. Sexy, Funny, Animals, People dressed in Chicken outfits, even Sheep with Christmas tree lights on. If the Viral Video Production creates an emotion such as laughter, amazement or intrigue then the Viral has done it’s magic.
The recent Lynx adverts worked because their main buying public was men aged between 18 – 40 so they cleverly used double entendres and sexy models to keep men coming back to watch more, and it worked with over 250,000 views within 2 days. Lynx used the sex appeal to sell their product and the Viral does this for them by being shared, emailed, commented on and so the chain reaction continues and this is where the ‘Viral’ aspect comes in to its own.
But it is not just sex that sells, many of 2010′s biggest Viral Videos included diverse products such as:
The Old Spice Guy
The Coke Zero & Mentos Rocket Car
Many large corporations are using Viral Videos as part of a larger advertising campaign, but it also works for smaller companies and businesses wanting to attract more promotion, sales and word of mouth, either about their company, product, service, or location. Band and music promotion, education, Internet celebrities, you name it and somebody somewhere will be making a Viral Video. Youtube, Facebook, Bebo all these sites thrive in the Viral Video Pond and to ignore these sites with your Web Video is a big mistake, as Youtube and Facebook have become the biggest sites, with the most views of any site in the video world.
media73 offer a Viral Video service that includes the intial creative through to the finished film. Got your own ideas? brilliant the team will discuss how, where, and what is the best approach to filming your Viral Video and can discuss all Viral Video Production costs with you, we will even post your videos and films online for you and show you how to log and analyse how many people are viewing your film online.
For further information on our Viral Video Production Services In Leeds and the UK please contact us on the following details.
