Mika Hakkinen tears it up at Silverstone.
Hermes the delivery company approached media73 to film and showcase their ambassador Mika Häkkinen at Silverstone UK. This iconic and legendary track was to showcase Mika taking some of Hermes largest clients around the track at over 180mph.

With vehicles ranging from Lotus Elise to the iconic Ferrari this was a film shoot we were excited and looking forward to, having working with Mika before we knew this was going to be a great day shooting us. With 25 people driving and only two crew present there was a lot to shoot. Interviews, cars, cut aways, and to mix this up even further, there was two locations, and Mika only took each person around the track for two laps.

“The day was interesting from a shooting perspective, we had initially overcast skies turning into blaring sun. I think this is where experience comes in, not only with the physical filming of the event but with the organizing of two camera ops. For the edit, I knew what ever we achieved the edit would be fast and upbeat, the only problem we had during the day was restrictions on how close we could get to the track and the fact all the stands were locked. In the end this was one of our most enjoyable shoots, and we look forward to working with Hermes and Mika again into the Future.”

Andy Lunn – Creative Director

The final film is a fast paced piece with intercut motion graphics, all content created in house at media73 TV.